selfx · AI systems studio
We build practical AI systems for local service businesses.
Consulting, scoping, and fully built systems — fixed-price, shipped, and run by us too.
No AI hype. Just systems that save time and stop losing leads.
- 01Lead intakeform / DM / email / call
- 02Instant responseacknowledge while intent is high
- 03Qualificationcapture the right context
- 04Routingowner or team gets the signal
- 05Follow-upautomated nudges and handoff
- 06Reportingvisibility over the full path
Why work with a studio
Small studio. Clear method. Real proof.
€100–€250 sessions, builds from €600. Real numbers up front — no retainer traps.
A written plan and a fixed price before any code. No surprises.
selfx.dev runs the same system we sell. Proof, not a slide.
What we do
Four ways to work with us.
Direction, a plan, a built system, or something custom — pick where you are.
Consulting Session
A focused call to find where AI and automation can save time, improve response, or remove manual work in your business.
See details & book →Scoping Session
We turn your messy workflow into a clear implementation plan before anything is built.
See details & book →5-Minute Lead Response System
A fixed-scope system that helps your business respond to new leads faster, follow up automatically, and stop losing opportunities.
See details & book →Custom AI Project Inquiry
Have a workflow that doesn't fit our packages? Tell us what you want to improve, and we'll see if there's a clear system worth building.
See details & book →How we work
Scope before build. Fixed prices. No surprises.
Diagnose
A short call to find where time and leads are leaking today.
Scope
A concrete plan with a fixed price — credited to the build.
Build
One bounded system, shipped and tested on your real setup.
Hand off
Documented, running, and yours — with optional ongoing support.
Proof
We run our own systems first.
This site runs the same 5-minute lead-response system we sell. Real builds, no invented metrics.
See the studio archive →Questions, answered
A few things worth saying plainly.
We already have a receptionist or VA.
A receptionist works 9–5, five days a week. Your leads arrive 24/7. This system handles the hours no one is watching — and routes anything warm to your team immediately.
We already have a CRM.
We plug into it. You replace nothing. The system reads from your existing setup, logs every contact attempt, and keeps your CRM as the record.
Will it sound robotic to my customers?
Not when it's built well. The first reply is personalized to the lead's message and channel — it doesn't read like a form letter. The routing and follow-up run on deterministic logic so nothing misfires. What matters is that leads get a real response fast, not how the label reads.
Why not just use a €97/month tool?
Those tools are generic templates you configure yourself, maintain yourself, and troubleshoot yourself. They're built to work for any business, which means they're optimized for none. If the follow-up sequence doesn't match how your leads actually behave, or it breaks after a platform update, that's on you to fix. selfx scopes your actual lead flow first, builds the system around it, and you own the result — not a monthly subscription you're renting from someone else's template library.
Let's talk
Book a call, or tell us what you want to fix.
Not sure which fits? Send a free note — we'll point you to the right next step. No payment to start.